Target Just Announced a New Style Spokesperson

Congrats are in order for Camille Styles, the Austin-based blogger, stylist, author, and – now! – Target spokesperson. (Who, not to brag, we’ve been championing since 2012.)

Following in the footsteps of Emily Henderson, who continues to work as an expert with the brand, Styles was tapped by the Minnesota-based corp and shown off at a Spring preview luncheon at Los Angeles’ Lombardi House.

It’s hardly a first interaction for Styles and Target. A simple search for the brand yielded over a hundreds posts on Styles’ blog, most recently sharing the details of the dinner party in Dallas she hosted with fellow Target expert Camilla Alves.

Styles’ role will revolve around her entertaining prowess, which makes sense given her background. After starting out as an event planner, she parlayed her warm, colorful, “come-on-in-everyone” vibe into a must-read blog, and came out with her book, Camille Styles Entertaining: Inspired Gatherings and Effortless Style, in 2014.

But devoted readers of the her blog (or any of the many media outlets that routinely tap her for photos and tips) know that Styles is queen of throwing the kind of parties that don’t just look amazing on social media, they look genuinely fun, full of energy, and with food people want to eat (after they ‘gram it, of course).

That means themes like “A Farmer’s Market-Inspired Thanksgiving” and “Waffle Bar Party,” as well as details that range from wildly ambitious to why-didn’t-I-think-of-that. We also have a soft spot for her ability to whip up incredibly enticing healthy foods and cocktails – sometimes, in one genius dish – with instructions for you to recreate at home, of course.

It’s a smart move for Target—in addition to her style chops, Camille is also a genuinely lovely, funny person, the type you’d want to run into in the aisles of your local store, cheerfully, humorously, and non-judgmentally sharing advice on how to style that table runner you think you know what you’re going to do with. Which is essentially what she’ll be doing, except she’ll be talking to you from *inside the house*. By which we mean, your computer.

Keep an eye on Styles’ blog for more news on the collaboration, as well as your first look at what kind of party-magic she’s stirring up with Target pieces.