Target Launches Pillowfort, a New Gender Neutral Kid's Line

Target Launches Pillowfort, a New Gender Neutral Kid's Line

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Tara Bellucci
Feb 9, 2016
(Image credit: Target)

Leave it to Target to bring the fun. Pillowfort is a new kid's line that debuts at the Bullseye on February 21.

The line includes over 1,200 items of bedding and decor collected into twelve themes like Tropical Treehouse and Stellar Station that are cute, without being too matchy. They're also not labeled "boys" and "girls," though you'll still find plenty of blue and pink (along with many other colors).

Furniture will be added to the collection this summer.

See some of our fave picks below:

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