The article makes two very important points:
1) Yes, reupholstering might cost more than just replacing a piece of furniture, but you'll most likely end up with something of a higher quality.
2) And, when you have a piece of furniture reupholstered you get to choose the materials and fabrics that go into it.
The article follows Tim Newman, owner of Finishing Touch Upholstery in Lafayette, Colorado, through every step as he reupholsters a Victorian rocker. Pretty fascinating.
Image via The Haystack Needle