If you're like us, you've got a short, memorized checklist of things you need before you walk out your door. (If you're a good little AT'er, you've got them all up on your landing strip). Ours is car keys, cell phone and wallet: If we have those three, we can get around anywhere just fine. But wouldn't it be great to only have two things to remember? (Yes, we are coming very close to supreme laziness right now, but go with it) Enter this new product from Nissan, Sharp and DOCOMO...
Nissan Motor Co., NTT DOCOMO, INC. and Sharp Corporation announced today that they have jointly developed the first mobile phone capable of functioning as an intelligent key for your car. The device will incorporate Nissan's Intelligent Key system.
This "innovation" was made possible by DOCOMO's expertise in the marketability of mobile phones, Sharp's development of the phone itself and Nissan's provision of technical support to ensure the key works with its vehicles. To us, it just seems like something that should have been done long ago. There's no technical innovation here, just a bit of thinking efficiently. They essentially strapped a car remote to the back of a phone.
We hope that other car manufacturers and cell phone manufacturers catch onto this. We'd love to see a great smartphone with this feature, rather than a Sharp brick phone.
Nissan, DOCOMO and Sharp will each demonstrate this mobile phone with built-in Intelligent Key in their respective exhibits at CEATEC Japan 2008, which begins September 30. They're aiming for commercial distribution in early 2009.
[ from a Press Release by NTT DOCOMO ]