There's a new game in town. For those of you who might have grown tired of Smith & Noble's domination of the online shade market, here's The Shade Store. Looking remarkably similar, though a bit more modern (and with a smaller selection), The Shade Store specializes in custom shades, blinds, hardware, and a few mod curtains.
They're completely online, but recently opened one showroom at the Conran Shop in NYC, which is a high compliment. Solar shades, our favorite, are prominently featured up front, and we are eager to hear from readers what their experiences are.
Maxwell left teaching in 2001 to start Apartment Therapy as a design business helping people to make their homes more beautiful, organized AND healthy. The website started up in 2004 with the help of his brother, Oliver.
Read more from Maxwell »