There's a subscription box for almost anything, even those who want less (but better) stuff. Minimalism & Co is a company that delivers sleek, well-designed goods from indie designers to your door.
With everyone and their mother on the KonMari train, it's easy to look at minimalism as a fad. But founder Aja Edmond believes otherwise: "When we look back, I think minimalist design will end up being the style that defines our generation."
The new company is delivering quarterly; the first box, Travel Essentials, shipped in February, with the next one, Grooming Goods, coming in June (Home Necessities drops in December).