This IKEA Billboard is Also a Climbing Wall

This IKEA Billboard is Also a Climbing Wall

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Tara Bellucci
Sep 15, 2014
(Image credit: via Gizmodo)

Many people climb into a MALM at the end of the day, but have you ever really climbed IKEA furniture? A billboard promoting the new location in Clermont-Ferrand, France is a full showroom on its side, complete with rock climbing holds to help scale up the studio apartment.

Test Your Endurance on This Ikea Showroom-Turned-Climbing Wall | Gizmodo

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