In honor of today's launch of Viktor & Rolf's
collection for H&M
, I'd like to share the images of the amazing interiors of the Dutch duo's only store in Milan. Similar to Bblessing
on Orchard Street, the Viktor & Rolf
boutique orients the entire store upside down...
But architect Siebe Tettero with Dutch SZI Design take it to the extreme-the design is executed so well, it takes a moment to realize that the pictures are right-side-up! There is a great article about the store here