Vintage Magazine Notecards by Fake Forest

Vintage Magazine Notecards by Fake Forest

Janel Laban
Jun 21, 2007

(Welcome again to Gina, one of the finalists in our Editor search for the upcoming Apartment Therapy Green blog. She's writing from Brooklyn, NY. Comment away!)

Hello, its me.
In a world where email prevails, its really nice to receive a good old-fashioned letter in the mail. Yes, we know you are thinking that more mail means more paper wasted. But rest easy, because there is a stylish and eco-friendly way to send mail. These Vintage Magazine Notecards designed by Fake Forest are brilliantly simple yet each one is completely unique.

Each A2 window envelope is made from a hand-picked vintage periodical such as LIFE, LOOK, or The Saturday Evening Post from the 1950s-1980s. The 100% post-consumer writing sheets are printed with "direct-to-plate" film-less technology, so no toxic chemicals are used. Even the cellophane packaging is 100% biodegradable.

The two guys behind Fake Forest are Joshua Trees and Yvan Martinez, and they also run a design firm called Fake I.D. that is based in Los Angeles. The notecards are their launch product, but they are coming out with a line of "Eco-mean" stuff, which the say is "how you feel when you stop hugging trees and start throwing rocks at companies that pose as your eco-friends instead of just explaining the materials used in their products and how they get produced from start to finish, so that people can make the most informed choices possible." We can't wait to see more.

But for now, we are super excited about these cards. Whether you are sending a "thank you, "thinking of you," or your most profound love letter, the recipient will not only appreciate your kind gesture, but also the piece of artwork which encloses it.

Set of 5 envelopes and 10 writing sheets available for $9.00 at Branch Home.

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