Watch This: The Story of Bottled Water

Watch This: The Story of Bottled Water

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Emily Han
Mar 25, 2010
Taking back the tap is the focus of The Story of Bottled Water, a new video from Annie Leonard and the makers of The Story of Stuff. By now, most of us are aware that bottled water can be wasteful, but even if you're a seasoned reusable bottle carrier, you might be startled by some of the information here. Through lively graphics and narration, The Story of Bottled Water explains how bottled water became so ubiquitous and what we can do about it.

According to its makers,

The Story of Bottled Water employs the Story of Stuff style to tell the story of manufactured demand—how you get Americans to buy more than half a billion bottles of water every week when it already flows from the tap. Over seven minutes, the film explores the bottled water industry's attacks on tap water and its use of seductive, environmental-themed advertising to cover up the mountains of plastic waste it produces. The film concludes with a call to 'take back the tap,' not only by making a personal commitment to avoid bottled water, but by supporting investments in clean, available tap water for all.

We're definitely going to share this with everyone we know. Even those who aren't moved by environmental arguments might find it compelling that bottled water costs about 2,000 times more than tap water – which in most cases is perfectly safe to drink!

For more information, visit The Story of Bottled Water. In addition to the video, there's also a useful fact sheet on the Bottled Water Myth Versus Reality.

Related: Amazing Short Film: The Story of Stuff

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