Essentially it is a review site for finding what other people think is great or not so great in specific cities. What makes it different from other review sites though is the community forum type interaction that is available on the site. Doing this gives the reviews a much more personal feel that a short description and 4 out of 5 rating just can't seem to match. Anyone here Yelp?
Where should we go to eat? A common question whether you are in your home town or in a new city. Spending the last week in San Francisco this same question inevitably brought up Yelp. Since we don't currently Yelp we wondered why it seemed to be so popular.