Zid Zid Soft Block Sets

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If you're already on board with the Zid Zid Kid aesthetic then you'll like the addition to the lineup of these colorful soft block sets. There's a set for city kids, their country cousins and animal lovers.

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The outer material is vinyl which, in this case, we really like because the colors won't fade much, they're easy to clean and won't pill the way fabric would. Designs are embroidered on each and they're somewhat weighted at the bottom so they'll stand up straight. Each set has five toys ranging in size from 3" to 14" and sells for $65.

We found them at Design Public.

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Family, Toddler, Toys

As Apartment Therapy's Managing Editor, Carrie covers design and modern homelife with children. A lapsed librarian, she lives in Brooklyn with her husband and two kids and is in contention to break the record for most hours spent at the playground.