Survey Says: This is the #1 Design Trend of 2017

published Mar 27, 2017
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(Image credit: Cambria USA)

In a survey of over 1,000 Americans, the team at Next Day Blinds found that the #1 home trend of 2017 was “Modern Farmhouse” with one-third of respondents listing this as their favorite style. So what exactly is this style? Short answer: think Fixer Upper. And for those of us who are less familiar with the show (*cough* me *cough*), think matte black + soft white + wood + a minimal mix of vintage and modern pieces. And a massive vessel of hydrangeas.

The look is at once humble, welcoming, polished and cheerful. It’s like your grandma’s house, if your grandma was incredibly stylish and believed in editing down tchotchkes. Though some of the hallmarks are similar to the warm industrial style that we also happen to love, this is more country cottage (with a modern spin), less converted factory.

Modern Farmhouse 101

  • The “farmhouse” aspect of this trend takes its inspiration from the classic farmhouse style of mid-19th century rural America.
  • Interior designer Billy Beson notes, “This is not the old-fashioned ‘country’ style we tend to think of—with frilly curtains and lots of knickknacks.” Rather, “It’s streamlined with industrial edges. And it’s really easy to live with.”
  • Clean lines and minimal (but warm and distinct) decor are hallmarks of this style.
  • The look employs a simple high-contrast color scheme: black, whites and creams, and wood elements—often using reclaimed wood.
  • There is typically an industrial or raw component—use of mixed metals, pipe shelving, oversized industrial style lighting, repurposed materials, etc.
  • “Modern farmhouse” mixes old and new, vintage and modern (and a healthy amount of ship lap) to create a warm, personal tone.
  • Last but not least: container of hydrangeas and/or branches/greenery = important.

Modern Farmhouse Style in Action

(Image credit: Robert Stilin)

This welcoming and warm entryway was designed by Robert Stilin and perfectly embodies the Modern Farmhouse look.

(Image credit: Cambria USA)

Known for their high quality countertops, Cambria wrote a whole piece on the modern farmhouse look on their site, using this stunning room as their lead image. It’s certainly a dream of a kitchen, but the elements can easily be repeated in a much more compact space: industrial lighting, reclaimed woods, and a black-gray-and-white color palette.

(Image credit: Urn Home)

Exposes pipe shelving and wood floors that celebrate exposed knots in a kitchen from Urn Home.

Here’s a basic formula for your modern farmhouse dining room: big distressed wood table, upholstered head chairs, sleek modern seating (in the form of chairs or benches), industrial pendant lighting and, of course, some greenery/branches, as seen in the above room designed by H2 Design + Build from Desire to Inspire.

(Image credit: City Farmhouse)

Doesn’t this room from City Farmhouse just make you want to let out a sigh of relief? It’s easy, breezy, welcoming and perfect.

(Image credit: Country Living)

A neutral palette lets the rustic textures and punchy graphic art shine in this room from Country Living.

(Image credit: Antonio Martins)

Designed by Antonio Martins, this cozy bathroom would certainly lean more rustic if not for the sleek modern sink and faucet.

(Image credit: A House and a Dog)

Light, wide-plank Pergo floors, ship lap (of course!), and neutral bedding make this Modern Farmhouse bedroom via A House + a Dog totally serene and the perfect spot for catching some Zzz.

(Image credit: Arlyn Hernandez)