Businesses on Messenger Means You Can Shop By Texting
Mobile shopping is growing and Facebook wants to make it easier. Businesses on Messenger uses the social network's chat app to open a dialogue between customer and brand. The service, currently testing with Zulily and Everlane, is an opt-in at checkout and updates you with shipping details, order info, and sales.
• How Facebook Plans To Turn Shopping Into Texting | Co.Design