Daniel's Hollywood Boulevard Loft with a View

Daniel's Hollywood Boulevard Loft with a View

Marcia Prentice
Dec 8, 2011

Name: Daniel Paulson
Location: Hollywood Professional Building - Hollywood, California
Size: 1200 square feet
Years lived in: 2 months

Daniel loves his Hollywood loft for its perks and quirks - it is fantastic for entertaining, has great views, is close to restaurants and is in a beautiful historic building. For those not familiar with the Hollywood Professional Building, it once housed Ronald Reagan's office.

Daniel's loft is rectangular in shape with a long wall of windows showcasing the fantastic view. Along the entire wall of windows there is a deep sill, providing a place to sit and enjoy checking out Hollywood Boulevard, downtown Los Angeles, and beyond. It feels as if you are in a private VIP club — the loft even has its own custom bar for late night parties. No need to venture out in Hollywood when you have it all at home!

Apartment Therapy Survey:

My Style: Modern with ever changing contemporary elements.

Inspiration: Water, fire and flow!

Favorite Element: Lighting, lamps and the chandelier I converted from lamps with shades and candelabras to one a kind lamps and "chandelabra".

Biggest Challenge: Making sure everything revolved around the million dollar view.

What Friends Say: "Wow!"

Biggest Embarrassment: The bedroom as it's not complete.

Proudest DIY: Again, lighting...it's one of the most important elements of design and getting it right and making it your own and unique is very important!

Biggest Indulgence: I don't really have any "indulgences," per se. I never indulge as I'm always looking for deals and believe anyone can live in style on a dime and everyone should!

Best Advice: An old wise designer friend in Palm Springs once told me great design is achieved by merging functionality, space and time... I firmly believe this! Also, being a Beverly Hills Housewives fan I think Adrienne Maloof said it best when she toasted "May you find inspiration in the big picture, but may you find love in the details," because great design is all about personal touches and details!! LOVE.

Dream Source: My dreams, I love when I come up with a great idea and make it come to life. That usually consists of heading to Home Depot, Anawalt, etc. on a mission to find all the right "stuff" to design and create my visions. There are many designers not willing to roll up their sleeves because they're too worried their Versace or Gucci might get dirty, or their Botegga Bag may get scuffed....NOT!! Of course I love hitting all the high end shops for furniture and custom goods; however, it's not the reality for today's economy. Shop around at places like Nick Metropolis; find great pieces and have them reupholstered or repurposed, that's today's custom!!

Resources of Note:



  • ZGallerie
  • Ross, yes ross! - they have great glass/accessories and pillows, its all about timing!

Myself and coconut pendants from West Elm. Bases of lamps from Crate&Barrel and shell of "chandelabra" from ZGallerie.


  • Bamboo



Thanks Daniel!

Images: Marcia Prentice

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