E Bella: Modern Artisanal Rugs

E Bella: Modern Artisanal Rugs

Ronee Saroff
Dec 1, 2009

Inspired by her travels in Peru, Colorado designer Nicole Linton of è bella created a sophisticated collection of hand-knotted rugs that blend modern designs with ancient artisanal skills.

The rugs are made from 100% organic alpaca fleece with dyed yarn sourced from local factories that adhere to strict environmental regulations. But è bella's commitment to sustainability doesn't stop there.

Collaborating with over 60 Peruvian artisans, Linton has created an alternative economic model that provides a sustainable future for the indigenous population of this war-torn region. By avoiding industrial scale factories, Linton ensures that her weavers not only receive a living-wage, but remain close to their families and communities.

Here's how Linton puts it: At è bella we see the world as a beautiful rug where the interweaving of sound economics, healthy social practices, earth-friendly production and the celebration of cultural diversity makes for a beautiful and sustainable tapestry of life.

In addition to rugs, è bella makes a range of stylish pillows in equally bold, geometric patterns for $160-$190. Custom rugs are $30-$75 per square foot — not exactly a bargain, but competitive with other high-end lines. Considering the quality of the materials (alpaca is incredibly plush and strong), the craftsmanship, and the company's eco-ethic, this is one investment piece you can feel really good about.

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