Flower Subscriptions Are the Mother's Day Gift That Keeps on Blooming

Flower Subscriptions Are the Mother's Day Gift That Keeps on Blooming

Maggie Coughlan
May 5, 2017

Mark your calendars, Mother's Day is May 14. If you're looking to show your appreciation for more than just that Sunday, floral subscriptions are an easy, thoughtful way to liven up someone's day. From artisan florists dreaming up bright bouquets to flexible subscription options, these online flower services truly deliver.

The Bouqs Co.

The Bouqs Co. scours the globe to mail their customers the best blooms. Their collections feature flowers from Ecuadorian farms, the hills of Colombia and the fields of the United States. Choose from weekly, bi-weekly or monthly delivery plans. Plus, they've got a 100% happiness guarantee, so if you or the recipient isn't happy, the Bouqs Co. will provide an equivalent store credit or replacement where appropriate.

Price: $40/week for original classic blooms, $55/week for deluxe double blooms, $70/week for grand triple blooms

Top Pick: Options include four curated collections, including War of the Roses (a romantic collection of "super premium roses") or C'Mon Get Happy (arrangements that boast bright colors).

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Stem and Bloom

Based in New York City, this weekly subscription service aims to create bouquets that are "more unique than the flowers you see at the deli or supermarket, and more affordable than your typical florist." With deliveries made on Thursdays (you can select daytime or evening time slots), these blooms ensure your weekend Instagrams will have that extra pop of color only fresh flowers can bring. Arrangements vary every week, but past creations have included a spring-appropriate palette of bright pink peonies, soft green poppy pods, crisp white dahlias and more.

  • $35/week for a small bouquet (featuring 8-12 stems comprised of 2-4 different types of flowers and some greens to fill out bouquet)
  • $55/week for a large bouquet (featuring 16-22 stems comprised of 2-4 different types of flowers and some greens to fill out bouquet)

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BloomsyBox — a company that says they "firmly believe in a 'treat yo'self!' mentality" — offers three different sizes of handpicked single-variety bouquets delivered on a weekly, bi-weekly or monthly basis. These farm-fresh flowers come from around the world; arrangements include blooms from South Africa, Holland, France and South America that arrive at your door in less than 48 hours.

Price: $39.99/month for Bloomsy S, $43.99/month for Blooms M, $48.99/month for Blooms L $42.00/month for BloomsyRoses (25 fresh-cut, single variety roses), $39.00/month (18-20 fresh-cut, single variety roses)

Top Pick: BloomsyRoses, a special monthly subscription for just roses, grown on Fair-Trade farms just south of Quito, Ecuador. These arrangements feature 130 varieties of roses with unique color combinations, like New Flash (which mirrors a sunset), the peachy Coral Reef and the Freedom, a classic red.

Half & Half Flowers

This New York City-based flower subscription service is all about the details.These seasonally appropriate arrangements are sourced from local farmers, arrive in a reusable milk bottle and feature a gold magnetic clip to securely hold an inspirational card. Half & Half's goal is simple, they aim to "inspire every customer to live their truth and 'happy' by spreading love and locally-sourced farm-flowers."

Price: $35/week for one arrangement, $70/week for two arrangements

Top Pick: Flowers are selected for you. Working with local farmers, the designers at Half & Half select a variety of seasonally-appropriate flowers to ensure you'll receive the freshest flowers.

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Bloom & Wild (United Kingdom and Ireland)

No doorman? No problem. This weekly, bi-weekly and monthly subscription arrives "straight through the letterbox." Flowers are shipped "in bud," which means they'll last longer and you don't have to be home to receive them. Each arrangement arrives with instructions on how to make it last for seven days or more. An easy-to-use app means you can select and order flowers in seconds and you can add chocolates, vases, candles and more to your delivery.

Price: Bouquets begin at £27 ($35 USD) and gift subscriptions begin at £50 ($65 USD).

Top Pick: The Margot features shades of purple flowers ranging from lilac to jewel tones. These 19-stems include lilac-colored roses, lisianthus and astrantia (starts at £30), while The Rae is packed with coral-colored charm peonies and Missy Piggy roses (starts at £36).
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