Greening Wal-Mart: House Brand CFLs

Greening Wal-Mart: House Brand CFLs

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Kate
Sep 25, 2007

Even the former president of the Sierra Club, Adam Werbach, is buying into Wal-mart's goals of becoming a serious player in the green market. And this news is right in line with other moves to green their wares: in an attempt to sell 100 million Compact Fluorescent Lightbulbs by the end of the year, they're introducing their own house-branded CFL.

In traditional Wal-mart fashion, the bulbs will be sold alongside other brand-name CFLs but will be at a lower price by the end of September in 3,000 of its US Stores.

- Image by AZAdama.

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