How to Stop Getting the Low-Tech Yellow Pages
Yellow Pages (n.): A relic of pre-internet times before retail and labor directory information was readily available at our iFingertips. Win-win (n.): A game which is designed in a way that all participants can profit from it in one way or the other. YellowPagesOptOut.com (n.): A website that offers up a win-win situation that saves resources, money and time for everyone involved. Check it out.
Data provided by the Yellow Pages Association President says that roughly 3/4 of adults use print Yellow Pages.
But if you’re in that one-quarter that use their delivered-to-your-door phone books as step stools, you might be interested to know that the Yellow Pages Association has made it easy to opt out of receiving the books delivered to your door.
Just head to YellowPagesOptOut.com and register an account. With your information, the site will be able to tell you which phone books you’re scheduled to receive based on your zip code. Then, just pick and choose which books you’d like delivered to your door.
Your opt-out information will then get pushed to the Yellow Pages’ 158 domestic publishers. The opt-out should last for three years (after which you’d need to opt-out again), but the length may vary for each private publisher.