How Will Apple Fare Without Steve Jobs At The Helm?

How Will Apple Fare Without Steve Jobs At The Helm?

Jason Yang
Aug 25, 2011

Life as Apple fanboys know it is all but over. Or so the masses on Twitter might make us think. Apple announced yesterday that Steve Jobs would be resigning as CEO of Apple, to be replaced by Tim Cook, Apple's former Chief Operating Officer. Jobs' requested to continue to serve "as Chairman of the Board, director and Apple employee." What does this mean for the future of Apple, and how tied is its success to its founder?

Apple's website listed both a press release and a letter from Steve Jobs detailing the departure from him role as CEO. It's a poignant letter from a visionary man of a company who's technology and design both wowed and polarized the audience.

August 24, 2011
Letter from Steve Jobs
To the Apple Board of Directors and the Apple Community:

I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I would be the first to let you know. Unfortunately, that day has come.

I hereby resign as CEO of Apple. I would like to serve, if the Board sees fit, as Chairman of the Board, director and Apple employee.

As far as my successor goes, I strongly recommend that we execute our succession plan and name Tim Cook as CEO of Apple.

I believe Apple's brightest and most innovative days are ahead of it. And I look forward to watching and contributing to its success in a new role.

I have made some of the best friends of my life at Apple, and I thank you all for the many years of being able to work alongside you.


Having previously departed on a medical leave of absence or two from Apple, this resignation is the final step in the transition of Apple into the hands of the company itself, released from its creator's shadow. Much as Microsoft no longer was Bill Gates' company when the reigns were handed over to Steve Ballmer many years ago, the company can now show the world it can stand and grow on its own legs. Have no worries as Apple will soldier on without its spiritual leader and its products will continue to innovate (and cost an arm and a leg).

Apple Press Info

(Images: Flickr user Joi under Creative Commons.)

moving--truck moving--dates moving--dolly moving--house moving--cal Created with Sketch. moving--apt