IKEA’s Latest Fashion Collaboration Is a Sofa Cover Made of Recycled Denim
You might not be able to pull off that denim-on-denim look, but look on the bright side, your IKEA couch surely can. IKEA has partnered with Dutch denim company MUD jeans to release limited-edition recycled denim covers for their KLIPPAN sofas. Sounds like an April Fool’s joke, but it’s true.
According to the Swedish flat-pack company, each sofa cover helps reduce landfill waste by reusing 40 percent post-consumer recycled denim—that’s the equivalent of two pairs of jeans. What’s more is that each cover reduces the carbon footprint by 67 percent and saves 27,000 liters of water.
Not to mention, the covers actually look stylish.
The sofa covers are part of IKEA’s initiative to become climate positive by 2030. By offering eco-friendly covers, the company hopes to prolong the lifespan of their customer’s KLIPPAN sofas. “This simple action will give new life to the sofa and worn jeans,” said Piotr Jakubiak, Deployment Leader at New Business and Innovation Deployment, IKEA of Sweden.
“IKEA wants to grow within the boundaries of the planet,” added Malin Nordin, Head of Circular Development, Inter IKEA Group. “We believe all materials are valuable and should not be wasted.”
The KLIPPAN sofa covers will be available in nine countries, including the UK, Germany, Netherlands, Ireland, Austria, Switzerland, Belgium, France, and Italy. Fingers crossed that IKEA will make them available in the U.S. soon.
What do you think about a denim sofa?