It's hard to pinpoint the exact moment everyone became obsessed with all things Moroccan—poufs, lanterns, tagines, tea tables. But when it comes to textiles, the picture is a little bit clearer. A few years ago, interiors with Beni Ourain rugs started popping up in shelter magazines (and on websites like this one!). Then in a watershed design moment, if you will, West Elm released the Souk Rug back in 2012 or so, and it was on.
Before affordable domestic retailers like West Elm started going global and sourcing from all over the world, you had to go to a souk yourself, have something shipped directly to you from one or shop at a super high-end store that imported. Hard to say exactly why these rugs caught on, but I think it has something to do with their neutral, quiet patterns and interesting texture, design-wise and literally underfoot. Vacuuming them, however, is another story, but I digress.
Moroccan wedding blankets came next, and boy, are they beauties. I remember splurging $350 on a well-made knockoff at Calypso Home a few years ago similar to the one in the above image from Dilly Dallas. Perhaps not my finest decorating moment, but hey, when you're on a budget, you're on a budget. And truthfully, that was a heck of a lot for me, especially for a throw. Authentic Moroccan wedding blankets will still run you double that and more, even for small pieces. But what's cool about these ornate woven textiles, which typically feature metal disks and fringe, is that they're so striking, you don't have to try too hard with them. They are super versatile: bedspread, "headboard," wall hanging, throw at the foot of the bed, even upholstery for a footstool or whatever if you're crafty like that.
And that's kind of the next place the design world went with Moroccan mania: poufs, pillows and upholstered furniture with wedding blanket-esque and Beni Ourain-inspired diamond fabrics. The leather Moroccan pouf thing was kind of already happening, too, so that just made our appetite for ottomans and cushions of a different Moroccan ilk even greater (we love the look of these floor pillows in the above living room from Deborah French Designs). Here's where I have to put in a plug for Cost Plus World Market, because they've been on the Moroccan-style train for a while, are insanely affordable and always have (and still do) source a ton from the actual countries where trends originate. And they're good about labeling things as "Moroccan inspired" when not.
At some point, bold colors started creeping into the picture, and the neutral Moroccan pieces we all first fell for made way for crazy colored boucherouite rugs, flokatis and patterned textiles that were, of course, there all along. We just needed some time to warm up to the saturated hues, I think, which look great against the ever popular light-colored linen sofa and white walls combo that have been so big as of late. With regards to patterns, Moroccan printed textiles run the gamut. Americanized Moroccan would have you believe it's all Moorish quatrefoils, but there are a lot of wovens, too, like what's on the cushions of this Southampton sofa via Houzz. And don't discount cactus silk woven pillow covers or rugs either. They're available in a range of colors, and this is where I see the Moroccan movement exploding next.
And that's kind of the state of affairs now. We're at Peak Moroccan, and the hallmarks of this trend—Beni Ourains, colorful prints and fringe—have become the basis of the Boho look that's now going strong and showing no signs of slowing down.
What do you think? Is Morocan-inspired decor going to start to wane or has it not reached its peak yet?
Want to shop the look? Click through for Moroccan-style textile picks at every price point.
- Moroccan Wedding Tapis at Calypso St. Barth, $395: How good would this 4 by 6-foot rug look layered over a sisal?
- Kasbah Wool Rug at West Elm, Starting at $199: You can use this shag anywhere from a living room to a nursery. It's that versatile and gender neutral.
- Anthology Marrakesh Vibe 14-Inch Square Throw Pillow at Bed Bath & Beyond, $40: When you want a touch of Moroccan style on your bed or sofa.
- Boucherouite Rug in Night Bazaar at Leif, $495: A bold, striking choice but definitely one-of-a-kind—outfit the rest of your room with light colored furnishings to balance the darkness.
- Moroccan Multicolor Floor Cushion Pouf at Corey Lynn Calter, $198: Who knew this LA-based fashion designer carried such amazing decor finds (and at pretty good prices, I might add)?
- Moroccan Agave Cactus Silk Pillow at Worldwide Textiles, $50: Cactus silk is the next stop on the Moroccan train. Get yours now before they start popping up everywhere.
- Oversized Moroccan Wool Pouf at World Market, $200: If you're over leather style floor cushions, this embellished cotton pouf is a nice option.
- Moroccan Pom Pom Blanket in Chalkboard Denim Blue at Garmentory, $164: We recently shared our obsession with the playful, character-filled Moroccan pom pom blanket, and the pigment of this one in particular has us a bit starry eyed.