Natural Choices was founded in 1995 by Catherine Myers. Frustrated with the toxic products available in stores, and the ineffective safe products that were the alternatives, she began to market her own green products. A decade later, there's an extensive product line.
The Natural Choices website includes information on specific cleaning problems such as wood decks and exterior surface cleaning, and general information on non-toxic cleaning products. There are also customer testimonials, and articles on why Natural Choices products are better than other oxygen cleaning products. You can order online, or through one of their retailers/distributors, which are listed on the site.