Is Prerecycling the New Recycling?

Is Prerecycling the New Recycling?

Stephanie Kinnear
Apr 16, 2009

We'd never heard the word "prerecycling" until a few moments ago when we were reading a post over at Alternative Consumer about the Sodastream, a home soda maker.

So the definition of prerecycling would be eliminating waste before it even enters our homes.

Making your own soda is prerecycling all those plastic bottles and caps you would be consuming otherwise. Carrying your own reusable water bottle has the same effect. We guess carrying a reusable tote to the grocery store is prerecycling.

Is it just a fancy marketing term used to describe what we're all already trying to do? Or is it about time we had a word for an environmental movement that's every bit as important as recycling?

via the Alternative Consumer

image via TheTruth'sAbout;

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