Today happens to be Roald Dahl's 101st birthday and officially Roald Dahl Day, and this is the closest thing to a book that satisfies a sweet tooth: The Roald Dahl Literary Estate has teamed up with publisher Wonderbly to bring us My Golden Ticket, a creative combination of "storytelling, illustrations and personalized technology" that should make fans of the fantasy-fulfilling chocolate factory beam with pride.
Aside from making a most fitting accessory on a bookshelf in a chocolate factory apartment, My Golden Ticket takes readers on a unique visual adventure that includes stops at some of the candy rooms featured in the two films as well as the original story book. The children's book also grants children access to never-before-seen candy rooms and takes its illustration inspiration from Charlie and the Chocolate Factory along with vintage chocolate and candy advertisements from the 1940s, 50s and 60s.
While it already sounds like a mouthwatering page-turner, the most standout aspect of My Golden Ticket is the manner in which it personalizes the reader's experiences. For instance, the story includes a tailored "Willy Wonka-fied" family tree and custom songs, and it even ends on a delicious high note in the form a custom-made chocolate candy bar to reflect the individual reader's name.
Asi Sharabi, CEO of Wonderbly, said in a press release:
It has been an amazing privilege to work with the Roald Dahl Literary Estate to bring to life and re-open the gates of one of the most iconically imaginative worlds of children's literary history. The fruitful collaboration with the estate has created an impossibly personal and wildly imaginative book that will send children's imaginations soaring. This new and exciting book really embodies our mission to make children believe that they can be and do anything they can imagine; that any story they imagine could be their story.
If you're as over the moon about the My Golden Ticket book as we are, pick up your very own personalized copy on Wonderbly's website.