Magnolia Is Hiring a New Social Media Coordinator

updated May 24, 2020
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Fans of Magnolia, this one is for you! Chip and Joanna Gaines’ lifestyle brand is looking for a new social media coordinator to join the team in its Waco, Texas headquarters.

The social media coordinator will develop content for Magnolia’s social media channels. They will manage editorial calendars, analyze metrics across social media platforms, and coordinate with other Magnolia departments to create content that “builds meaningful connections and encourages community to take action.”

The ideal candidate will have, along with “a deep understanding of the social media landscape, trends and platforms,” a Bachelor’s degree in Marketing, Communications, or a similar field, and two years’ experience in social media, marketing, or a creative role. 

They should understand how to create content specifically tailored to each social media platform Magnolia uses (Facebook, Instagram, Twitter, Pinterest and YouTube), have excellent writing and communication skills, and because they’ll interact with the Magnolia community on social media, demonstrate “winning social customer service techniques such as empathy, patience, advocacy and conflict resolution.”

Of course, candidates should also understand the Magnolia brand, which now encompasses “both online and brick-and-mortar retail stores, a design and construction firm, a lifestyle magazine, a restaurant, a bakery, a coffee shop, a real estate company and vacation rental properties,” a Target line, and more.

You can read through the entire job description and submit your application here. Magnolia has other positions open right now as well, in marketing, accounting, and the warehouse, which you can find here.