Creative Reuse: Aesop's Store Made From Old Newspaper!

Creative Reuse: Aesop's Store Made From Old Newspaper!

Cambria Bold
Dec 6, 2011

Skincare company Aesop (maker of this hand cream I'm completely obsessed with for the winter) is known for their unique design-conscious retail stores. They make a point of collaborating with local designers and architects with an aim "to add rather than detract from the existing built environment, taking into account the characteristics of the neighbourhood and the type of outlets with which we share the street." With that mission in mind, Brooklyn-based design firm Tacklebox used The New York Times—400,000 strips of it, actually— to build Aesop's latest store in New York's Nolita neighborhood.

The newspapers were stacked, torn and bound in a wooden frame then topped with sheets of powder-coated aluminum. The new retail store is a continuation of Aesop's Grand Central kiosk built this past July, also by Tacklebox, which was constructed from 1,800 New York Times.

See more photos and read more about the process for both the Grand Central kiosk and the new Nolita store:

Aesop Grand Central Kiosk by Tacklebox at Dezeen
Aesop Grand Central Fabrication at the Tacklebox blog
Aesop's Latest Nolita Store Made from 400,000 Strips of Paper at Refinery29

Via Refinery29

(Images: Tacklebox via Refinery29)

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