Perfect for Bedroom Month — The New York Times shops for bedding with Macy's former home-product developer Julian Tomchin. Not only does he de-mystify thread count but finds some great options at multiple price points...
Organic Cotton Frayed-Edge Sheet Set (230tc) — $79-$129 from West Elm.
"Once you get beyond 400 threads per square inch, be suspicious." The standard for counting is to add each warp (vertical) and filling (horizontal) thread per square inch. The most that normally fits, he said, is 400, after which the threads are thinner and weaker. Some companies use two- or three-ply threads and multiply the count. "An 800-thread-count sheet made of two-ply yarn should legitimately be relabeled as 400," he said. "That's how you get 1,000 threads per square inch: creative counting."
Check out The New York Times for the full artilce, Shopping With Julian Tomchin: Pulling a Few Threads, and his shopping list.
(Pics: Brian Palmer, Lars Klove, Sara Barrett)