AllModern: Modern, Designer Brand Furniture, Lighting & Accessories

AllModern: Modern, Designer Brand Furniture, Lighting & Accessories

Jason Loper
Mar 22, 2012
  • Location: online only
  • Specialty: Online retailer with vast selection of modern designer, plus free shipping on any order over $65.
  • Price range: $-$$
  • Website:

Store History

  • Founded: 2006

Online retailers are quickly becoming the best way to shop for furniture. More and more online only stores are offering free shipping, even on large pieces. The recently redesigned ships all orders over $69 to all 50 states and Canada for free.

AllModern's recent site redesign is an effort to make the shop more user-friendly. In addition to streamlining the style with more visible white space, the redesign moved the product categories from an awkward sidebar to the top of the site. From there it's easy to browse by category, brand, or, if you're like us, skip straight to the sale section. (You can compare the designs by looking at AllModern from last month via Way Back Machine.)

The Brands page of reads like a who's who of modern design brands. Alessis, Gus*, Herman Miller, Knoll, to name a few. But the e-commerce site also works with emerging and independent designers, like Dario Antonioni, who designed the Orange22 Natural Bench. Pricing is competitive, especially when factoring in the free shipping. Plus, the site often runs month-long sales, which are advertised in splashes on the front page.

Shown Above:
dCOR design Laurel Bed in Ebony Pecan, $399.00
Aquatica Group Oval AquaStone Soaker Bathtub, $2,990.00
Orange22 Natural Bench, $399.50
So-Ro Contemporary Cradle in Walnut, $790
Artemide Eclisse Table Lamp, $240

Herman Miller Goetz Sofa, $3,949.00
Naked Decor Doggie Style Reversible Boston Terrier Pillow, $49.95
Knoll Womb Chair, $2929.50

(Images: AllModern)

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