Snowe Just Launched a Curated Marketplace for Products From Indie Brands, and We’re In Love

published Jul 30, 2020
We independently select these products—if you buy from one of our links, we may earn a commission. All prices were accurate at the time of publishing.
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Despite being a relatively young brand, Snowe has amassed a large and loyal fan base—present company included! Apartment Therapy’s Founder & CEO Maxwell Ryan used Snowe products throughout his home after remodeling it last year, and pretty much every AT staffer has a favorite towel, robe, or dish set from Snowe. So, we were naturally pretty excited to hear that they’re launching something brand new: The Every Edit.

The Every Edit is a revolving selection of thoughtfully chosen goods from indie designers that Snowe knows and loves, many of which you might recognize from the dreamy photography around their site. It turns out Snowe was getting lots of inquiries about the accessories and decor they use to style their product photos, so they decided to create The Every Edit as a curated marketplace where shoppers can find a few of their favorite things.

Each collection in The Every Edit will revolve around a different theme, and their first is “The Great Outdoors”. You’ll find picnic accessories, soothing after-sun skin products, and even a chic deck of playing cards. Like all things Snowe, each item in The Every Edit lives up to their mantra of providing top-quality products for a well-considered life. They’ll be adding new themed collections in the coming months, so it’s a great space to keep in mind for thoughtful gifts for yourself or others. Here’s a quick look at the very first edition of The Every Edit.

Credit: Snowe

Gudee Cooler Bag

This actually attractive cooler bag from Taiwanese brand Gudee has a magnetic bamboo opening, insulated interior, and handy side pockets for cutlery and napkins. Fair warning: It will make you want to pack a picnic every day.

Buy: Gudee Cooler Bag, $49

Credit: Snowe

Graf Lantz Wine Carrier

A great wine carrier is another summer essential, but you’ll want to use this one from Graf Lantz year-round. It’s made from merino wool, which helps protect bottles from breakage, keeps things cool, and wicks away condensation. It’s available in two colors and as single or double bottle versions.

Buy: Graf Lantz Wine Carrier, $39

Credit: Snowe

EKOBO Bamboo Picnic Set

Made from sustainable bamboo fiber, this picnic set from EKOBO has a little surprise inside: a clever adjustable divider that will keep your snacks separate and in place. Each bento box comes with two bamboo fiber cups and the whole set is dishwasher safe.

Buy: EKOBO Bamboo Picnic Set, $35

Credit: Snowe

Kept Home Market Sack

Chicago-based brand Kept Home is not cheap, but all of their minimalist designs are definitely forever pieces. Snowe picked out this market tote as one of their favorites; it has generously sized straps so you can easily carry it on your shoulder and a hidden interior pocket designed to stash your wallet.

Buy: Kept Home Market Sack, $88

Credit: Snowe

Areaware Minim Playing Cards

This minimalist deck of playing cards from design house Areaware makes a statement, and would be a fun accessory to bring along on your next picnic or beach day. It would also make a great little gift for the poker or design enthusiast in your life.

Buy: Areaware Minim Playing Cards, $12