Take Back the Filter Campaign

Take Back the Filter Campaign

Stephanie Kinnear
Apr 30, 2008

As we've mentioned before, we're total Brita loyalists.

Most of the water we drink first runs through our Brita filtered pitcher and then, when the filter expires, we toss it out with the garbage.

It's one of those things we never thought too much about, until we heard about the Take Back the Filter Campaign.

That filter ... shouldn't it be recyclable?

Well, according to the people at Take Back the Filter, in Europe Brita does run a take back program for its filter cartridges. But here in the U.S.? No luck.

So, if you'd like to recycle your Brita filters, you can sign a petition or send a letter to Clorox (Brita's parent company) through TakeBacktheFilter.org.

image via TakeBacktheFilter.org

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