Here’s Your First Look at Target’s 20th Anniversary Designer Collection (Which Will Probably Sell Out Just as Fast as the First Time)

published Aug 15, 2019
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Earlier this month, Target gave everyone with past collab-related FOMO the best news ever. To celebrate twenty years of design, the retailer is releasing limited edition items from twenty past collections— including Lilly Pulitzer, Marimekko, and more. We can now give you a first look at which items from each designer will be coming back for round two.

Credit: Courtesy of Target

The company previewed the collection Wednesday evening in New York City, and I can attest that any and all excitement is extremely warranted. If you missed out on any of these collabs the first time around, here’s your chance for redemption.

Let’s start with the home items:

Credit: Courtesy of Target
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Lilly Pulitzer for Target 4pk 13.5oz Cocktail Glass Set. $30; Metal Giraffe Bottle Opener in Gold, $8; 4pc Porcelain Bowl Set, $30

While a lot of the collabs are with fashion designers, there are usually some home pieces in each. The 20th anniversary collection brings back decor items from Lilly Pulitzer, Marimekko, Missoni, Philippe Starck, John Derian, and the collab that started it all, Michael Graves.

And now for the fashion. So many faves are coming back from the likes of Phillip Lim, Anna Sui, Rodarte, Isaac Mizrahi, Jason Wu, Hunter, and more:

Credit: Courtesy of Target
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3.1 Phillip Lim for Target Men's Camo Print Short Sleeve Round Neck T-Shirt in Blue/Brown, $20; Men's Long Sleeve Round Neck Henley T-Shirt in Gray, $25; Men's Camo Print Jogger Sweatpants in Brown, $30; Camo Print Backpack, $35; Women's Plus Size Floral Print Short Sleeve Crewneck Zip-Front Shirtdress, $40; Mini Satchel Handbag in Black, $35

The 20th anniversary collection hits stores and on September 14, with nearly 300 items that range in price from $7 to $160. To further celebrate two decades of accessible design, the company is releasing a documentary as well as a book, “Target: 20 Years of Design for All: How Target Revolutionized Accessible Design.” The book is available for preorder now and out September 3.