This $10 Target Candle Is Like a Mini Bonfire, and It’s Sure to Sell Out

Calling all homebodies and candle connoisseurs: If you’re looking for something unique (and relatively inexpensive) to add to your cozy decor collection, people on the internet are freaking out over a $10 Target candle that looks and smells like fireside ambience.

Part of Target’s Threshold line, the 2.5-ounce LED Gel Light Up Fireside Glow Candle touts a subtle bonfire-inspired scent — no fireplace or fire pit needed (although there’s also a Forest Fir version if you prefer a more woodsy fragrance). What really sets this apart from the rest, though, is its unique design. The glass vessel comes layered with built-in LED lights, which creates a realistic flickering effect that gives off a warm glow whenever the candle’s in use. Even unlit, it still looks like a sparkly decorative accent. 

Unsurprisingly, this Target find has gone viral on social media, with TikTok user @vnaessasoto declaring it “the candle of the holiday season.” Below, she demonstrates lighting it, after which the twinkling effect instantly kicks in. One commenter added, “This is the prettiest candle I’ve ever seen.” Members of the shopping Facebook group Gee Thanks, Just Bought It! also can’t get enough of the now-internet-famous votive.

Because it’s on the smaller side — just 2.5 ounces — the Fireside Glow candle only has a 14-hour burn time. But thanks to the $10 price tag, you can stock up on multiple (it’s perfect party decor, just saying!) candles to keep for yourself or give as gifts. There’s really nothing better to cozy up to than this dazzling decor, so act fast before these inevitably sell out in stores and online. 

Buy: 2.5-Ounce LED Gel Light Up Fireside Glow Candle, $10 at Target