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Target Is Bringing Back Sold Out Collabs, So You Get One More Chance at Lilly Pulitzer, Missoni, and More

Tara Bellucci
Tara BellucciNews and Culture Director
Tara is Apartment Therapy's News & Culture Director. When not scrolling through Instagram double-tapping pet pics and astrology memes, you'll find her thrift shopping around Boston, kayaking on the Charles, and trying not to buy more plants.
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published Aug 1, 2019
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Target just announced some huge news that’s set to banish your FOMO forever. To celebrate 20 years of design partnerships, the retailer is bringing back some of their most popular collabs for one big blast from the past, limited edition collection.

You read that right: you get a second chance at some cult favorite items from the likes of Lilly Pulitzer, Marimekko, Missoni, Hunter, and more. While the exact products are still under wraps, Target did say that the 20th anniversary collection will include nearly 300 pieces from 20 past collaborations, and will include home decor, accessories, apparel, and kitchen items that range in price from $7 to $160.

“Target has forever changed the retail landscape by doing what once was considered impossible—offering great design at an incredible price. This anniversary celebrates our rich design history and the diverse range of partnerships we’ve offered our guests for the last 20 years,” said Mark Tritton, executive vice president and chief merchandising officer, Target. “Each partnership brought something special and exciting to our guests, and with 20 years behind us, we’re only getting started. We look forward to bringing our guests more incredible, inspiring and affordable design, creating preference for Target each and every day.”

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Here are the collaborations that are coming back, along with the years they were available:

  • Michael Graves (1999-2013)
  • Philippe Starck (2002)
  • Stephen Sprouse (2002)
  • Isaac Mizrahi (2003-2009)
  • Erin Fetherston (2007)
  • Proenza Schouler (2007)
  • Thakoon (2008)
  • John Derian (2008, 2010)
  • Anna Sui (2009)
  • Rodarte (2009)
  • Stephen Burrows (2010)
  • Zac Posen (2010)
  • Harajuku Mini (2011-2012)
  • Missoni (2011)
  • Jason Wu (2012)
  • Phillip Lim (2013)
  • Altuzarra (2014)
  • Lilly Pulitzer (2015)
  • Marimekko (2016)
  • Hunter (2018)

To celebrate two decades of accessible design, the company is also releasing a documentary as well as a book, “Target: 20 Years of Design for All: How Target Revolutionized Accessible Design.” The book is available for preorder now and out September 3; the 20th Anniversary collection launches in stores and online September 14.

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