This week, Trending reporter Vanessa reports on the continuation of the popularity of pop-up retail here in LA and beyond:
Is it our imagination or wherever we look someone is organizing a tag sale or pop up store? Pop-up stores and tag sales have been all the rage the last couple of years here in Los Angeles (and of course, in sales-mad New York), with major retailers selling off their old or last seasons inventory at amazing discounted prices in sometimes surprising spaces...and only for a limited time, making them a fun, hype-filled diversionary shopping destination. These pop-up stores don't have to incur the major overhead of operating a permanent location, making them an economy-friendly choice these days...
New Editions, a Modern Children's Art Company, most recently opened a pop-up store at the Brentwood Country Mart, that included modern kids art for sale, demonstrations, consultations and was a great way to combine companies to come together and get noticed. And who could forget the hoopla surrounding last year's Paper Magazine 24-Hour Department Store, which took over 8873 Sunset Blvd. with a spastic clash of 24 bands in 24 hours with the likes of LA design retailers such as A+R, Orange 20, Show Pony and Undefeated selling their goods in pop-up fashion.
The recently concluded Poketo Pop Shop inside Culver City's Royal/T restaurant and gallery combined artist designed wares all within a colourful space surrounded by owner Susan Hancock's art collection and an eclectic mix of Japan meets American design.
Kathryn M. Ireland a very well known interior designer here in Los Angeles, decided to take over an empty store for a month on Montana Ave. in Santa Monica where she was able to create a pop up store used to sell her inventory from her travels around the world.
In New York this weekend there will be a huge tag sale that benefits The New York Stem Cell Foundation's for their annual Architects and Designers Tag Sale. Every item will be donated by a well-known architects, designers and from stores that carry home décor products. The event will be held at the Silas Marder Gallery in conjunction with Marders, and all proceeds will benefit NYSCF's program of helping to accelerate the most advanced stem cell research.
The now defunct Domino Magazine also had a great idea a few months ago when they opened up Tom Delavan's (former editor at large) home to the to the public where he and Dara Caponigro (former style director) sold off all the products and items used from the Domino photo shoots.
And Sunset Magazine organized a tag sale called Second Hand Sunset last month in which they had the same idea- selling their props, DIY items and inventory and extremely affordable prices!
Here's a pop-up sale coming around at the beginning of August. Our very own! Located in the backyard of a Venice Beach residence, the Designer Tag Sale will be offering an assortment of private inventory items from designers to the public. Former contributor to Architectual Digest, Veranda and former founder of Western Interiors, Vanessa Kogevinas, is working with us to create a pop-up shopping experience with items priced from $5- $200, with complimentary design consultations (so make sure to bring your pictures of your home), raffles, goodies bags etc. Entrance fee is $10 and the leftover items will be donated to a local women's shelter. More information here.
If we missed a tag sale that deserves a mention or if you know of one that is coming up please post it in our comments section.
"Trending" is a weekly report from Vanessa De Vargas, owner of Turquoise, a Los Angeles furniture and interior decor business.