Wayfair Debuts Fully Shoppable TV Show on Lifetime

Wayfair Debuts Fully Shoppable TV Show on Lifetime

0a14b8de7ba631b963ff91804092c04eef4a504f
Tara Bellucci
Oct 22, 2016
(Image credit: A+E Networks)

Wayfair is taking a page out of the QVC playbook. The online retailer announced this week that everything featured on its new TV show, which debuts on Lifetime today, will be completely shoppable.

(Image credit: Business Wire)

The Way Home is an hour-long DIY and home improvement show hosted by interior designer Evette Rios and lifestyle expert Megan Colarossi. The 10-episode season will have a different theme and different design guests each week (and yes, that is our very own Maxwell Ryan above!).

After each episode airs on Lifetime, it will be available to stream on Wayfair.com where you can also shop for the pieces and products from the show. "Everything, from the smallest pieces on set to pieces you see in a makeover in a taped package, is on sale at Wayfair," A+E Networks executive producer Steve Ascher told AdWeek.

The Way Home premieres on Lifetime today at 11 am.

Apartment Therapy supports our readers with carefully chosen product recommendations to improve life at home. You support us through our independently chosen links, many of which earn us a commission.
moving--truck moving--dates moving--dolly moving--house moving--cal Created with Sketch. moving--apt