What We’re Loving From Target’s New Home Line, Project 62

published Sep 16, 2017
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(Image credit: Target)

Ever since Target announced in July that they were launching new, in-house brands, we’ve been excitedly awaiting the day when we could get our hands on them. Well, we have great news: for their first new home line, Project 62, that day is today.

The mid-century inspired line is available online at Target.com starting today, and will be arriving in stores next week on September 19. We’re loving a bunch of the new items, from small space friendly seating and multipurpose pieces to reversible bedding and chic lighting.

And there’s more good news: according to Target’s executive vice president and chief merchandising officer Mark Tritton, three additional new home brands are in the pipeline. We’ll have more details on those when they’re made available, but we’re already getting ahead of ourselves. For now, check out some of the new pieces that have us clicking “add to cart” from Project 62:

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Soriano Square Arm Channel Tufted Chair, $249.99 (Image credit: Target)


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Cohasset Table Lamp, $49.99 (Image credit: Target)

Lighting & Decor