Like many people we know, we're trying to be more careful about what we buy at the grocery store. We want things that don't hurt the environment and don't hurt us—so we now buy Tom's of Maine toothpaste, Burt's Bees deodorant, etc. The question is, are we making the right choices?
We remember hearing the news that Burt's Bees had been bought by Clorox a few years back, but the products seemed to remain the same, so we kept buying it. But what about other brands that we trust? Tom's of Maine, Kashi, Naked Juice? Who owns them?
That's what Amanda Whitfill at Alternet.org set out to uncover last year. Her findings, while not shocking, were pretty eye-opening. Take a look and see who owns your favorite brand. Here are a few examples:
• Tom's of Maine is owned by Colgate-Palmolive.
• Pepsi bought Naked Juice in 2006 for $450 million.
• Kashi cereals, the favorites of millions of healthy breakfast eaters, was bought in July 2000 by Kellogg's.
Does it matter to you if the products you buy for their organic (or otherwise "healthy") ingredients are created by larger companies that also produce very environmentally-unfriendly products?
Read the whole story here.