The internet is having a big impact on how furniture manufacturers can offer their product to consumers. Simplicity Sofas is a perfect example of that. Based in High Point, North Carolina, Simplicity works directly with consumers via the internet, cutting out showrooms and other middlemen so that they can keep their prices competitive with imported sofas.
For small space dwellers, Simplicity specializes in apartment sized sofas, chairs and even sectionals and sleepers. To help maneuver tight stairways and small door frames, the furniture is delivered in pieces that are easily assembled by the customer. Don't let the threat of assembly scare you off. Simplicity Sofas shared a video of an 8-year-old putting together a sofa so you can probably handle it.
Sofa pricing starts at $899. Customers can choose from over 250 fabric options or supply their own. Fabric swatches can be ordered for free via the website. Most orders are built and shipped within 4 to 5 weeks via UPS Freight.
(Images: Simplicity Sofas)
Store History
- Founded by: Jeff Frank and Glenn Laughlin
- Headquarters: High Point, North Carolina
Simplicity Sofas is unique. All of its furniture is patented (or patent pending) and not available anywhere else. Simplicity Sofas manufactures large and small sofas, apartment sofas, studio sofas, sleepers and sectionals. All furniture is custom-built the old-fashioned way, one piece at a time, to your individual specifications using quality components such as solid oak frames and Ultracel® premium cushions with a lifetime warranty. The furniture is shipped directly to you. No Retail middlemen and no retail markups.
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I wish I had known about this company when I was shopping for my sofa. It took me three months to find one that I could get into my apartment.
I ended up with the Chloe Sofa from Macy's, which I love... but, there were hardly any options when I was looking!
Love that the thought of those who live in tight spaces. I've watched many pieces of furniture be destroyed trying to bring it up a small stairwell!
Love the blue and yellow.. unfortunately, my living room is about the size of that rug... maybe. Sigh.
Apartment Therapy followers (and staff) have been very complimentary to Simplicity Sofas over the years. This coming weekend we are going to be launching a completely new website including new products and some surprising information about this extremely unusual company and its unique products, as well as entertaining short videos.
I would love to hear comments from members of this forum as to what they think of the new website and whether they have any suggestions for last minute (or long term) improvements.
The site is not yet ready to accept orders or catalog requests or Contact Us messages. We are hoping to launch this coming Saturday night. Meanwhile, here is the address of the temporary "under construction" website. http://simplicitysofa.mybigcommerce.com/
Jeff Frank, Owner
Simplicity Sofas
My previous comments are out of date. The new Simplicity Sofas website is up and running.
The last few months have been very exciting at Simplicity Sofas. We received a $20,000 grand prize for winning the 2012 USA Innovator of the Year Award. (2nd prize went to an electric motorcycle design firm.) Our new Megan collection was named Best of Market at the October 2012 International Home Furnishings Market. We also received a major write-up in the Washington Post business section.
As a thank you to the many Apartment Therapy readers who have visited our website we would like to offer a special $50 discount off all orders. To get the discount just call us at 800-813-2889 or use the Coupon code THERAPY on our website.
Jeff Frank, Owner
Simplicity Sofas
http://www.simplicitysofas.com