This Builder-Grade Kitchen Ditched All-White for Bold Wallpaper and a Moody Merlot Moment

Danielle BlundellExecutive Director of Home
Danielle BlundellExecutive Director of Home
As Apartment Therapy's Executive Home Director, I head up our decorating, trends, and designer coverage. I studied Media Studies at UVa and Journalism at Columbia and have worked in media for more than a decade. I love homes, heels, the history of art, and hockey — but not necessarily in that order.
published Jan 3, 2026
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Modern kitchen with light wood cabinetry, stainless steel appliances, and a spacious open layout.
Credit: Courtesy of Blueberry Jones Design

New construction offers a lot of pros — but a personalized kitchen typically isn’t one of them. That’s why designer Lindsie Davis of the Austin-based firm Blueberry Jones Design was called into this cook space to work some of her decorating magic. 

Nothing was wrong with the space, per se, but Davis’ client was going through a life transition and ready for a kitchen truly customized to her cooking and style preferences. “The condo’s kitchen began as a typical new construction space, outfitted with builder-grade design packages that prioritized function over personality,” says Davis. “While clean and serviceable, it lacked character, warmth, and visual interest and fell short of reflecting the homeowner’s vibrant personality and bold design sensibility.”

Credit: Courtesy of Blueberry Jones Design

The condo’s flow was working well, so the open l-shaped kitchen layout wasn’t going to change. And Davis was game to work with some existing elements for sustainability’s sake, like the existing cabinetry. The trick would be crafting a cohesive entertaining hub with three distinct zones — a cooking area, dining space, and bar — within the current footprint.

Credit: Courtesy of Blueberry Jones Design

Still, the plan was to open up the kitchen visually by removing the upper cabinets on the sink wall. The existing tile backsplash would be kept, but custom open wall shelves — a design plan non-negotiable — were added to cap the tile and give the room a brighter, airier feel and a place to showcase prized tableware. A bespoke bar would be built for easy entertaining.  

Credit: Courtesy of Blueberry Jones Design

“The goal of the redesign was to transform a standard new construction condo into a space rich with personality and self-expression,” says Davis. “During construction and the subsequent remodel, my client traveled extensively, collecting artwork and treasures along the way, which further clarified her vision for a home that felt layered, collected, and deeply personal.”

Open shelving wasn’t the only design element that made this space sing. “A bold statement wallpaper was added to elevate the room’s personality,” says Davis of the graphic wall covering. 

The largest change, though? “A former coat closet was transformed into a moody, custom bar complete with a hidden wine fridge.” There, the doors and header were removed and replaced with a built-in bar cabinet set off by a gorgeous paint color: Sherwin-Williams’ Merlot (SW 2704). 

“A sculptural light fixture was added to help define the dining area, while bold teal chairs and a travertine pedestal table provide both additional prep space and an inviting setting for long, cozy dinner parties,” adds Davis. The light is by Visual Comfort.

Part of a larger remodel, the work, including the kitchen, took about four months to complete. But the results were well-worth the wait. 

“My client loves that her home is a true reflection of who she is now,” says Davis. “Designed with entertaining in mind, the space allows her to host dinner parties with ease, turning everyday moments into something special.”

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