In Partnership WithBenjamin Moore

Before & After: This Floral Designer’s NYC Apartment Feels Like a Sun-Kissed Garden

published Jun 20, 2023
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Credit: Photo: Armando Rafael; Props: Margaret Ward

As a floral designer with her own business creating gorgeous arrangements and installations, Rachel Clark loves to let her decor speak for itself. She’s tended to keep the walls of her New York apartment neutral so that her flowers and knick-knacks can shine. But lately, those white walls were feeling a bit boring.

Credit: Photo: Armando Rafael; Props: Margaret Ward

“I love cool, neutral tones with fun accents, organized clutter, and a mix of vintage and modern pieces,” Rachel says. “I was always hesitant to paint my walls in fear of making the space feel smaller.”

Credit: Photo: Armando Rafael; Props: Margaret Ward

But with the right color, the opposite will happen! Designer and visual artist Sara Weissler recommended Icy Morn 457 by Benjamin Moore. This light, vegetal blue-green has a cool gray cast that fits Rachel’s aesthetic. It’s enough color to add visual interest but doesn’t dominate the decor — and it looks amazing in the apartment’s lush natural light.

Credit: Photo: Armando Rafael; Props: Margaret Ward

“Since Icy Morn is bright, it won’t absorb all the natural light and make the room feel dull,” Sara says. “This shade of green also complements the furniture and helps the monochromatic art above her sofa really pop.”

Credit: Photo: Armando Rafael; Props: Margaret Ward

The front door, originally a heavy industrial green, got a coat of Chantilly Lace OC-65 by Benjamin Moore, a classic and cottony white. “The green door was the most saturated color in the room, drawing the viewer’s eye right to it,” Sara says.

Credit: Photo: Armando Rafael; Props: Margaret Ward

“Painting the door white takes the focus away from the door and allows Rachel’s vintage pieces, curved furniture, and art collection to shine.”

Credit: Photo: Armando Rafael; Props: Margaret Ward

Rachel gets the usual scuffs we all experience from her couch and dining table bumping up against the walls. (Think we’re exaggerating? Go look behind yours…) Plus, because of her floral projects, she’s often lugging in huge boxes and moving things around to accommodate her work. Which lead to — you guessed it — more scuffs.

Credit: Photo: Armando Rafael; Props: Margaret Ward

Says Rachel: “I was looking for a durable paint that not only created an even color but could also stand up against all the labors of love created in my home studio space.”

Credit: Photo: Armando Rafael; Props: Margaret Ward

So she chose Benjamin Moore Regal Select Interior Paint, a durable and easy-to-clean formula that lets you wipe away most marks without a trace.

Credit: Photo: Armando Rafael; Props: Margaret Ward

Now, Rachel loves her apartment’s natural light and welcoming glow even more. “How suiting: a sage green to complement my love of nature, while adding a hint of warmth, all while still reading as a neutral,” she says.

Credit: Photo: Armando Rafael; Props: Margaret Ward

“This color has amplified the vibe of my apartment — and as a true Taurus, I am a lover of home comfort.”

Credit: Photo: Armando Rafael; Props: Margaret Ward