Bed Bath & Beyond’s New Brand Is a Seasonal Delight

published Nov 26, 2021
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Credit: Bed, Bath & Beyond

If you’re looking for seasonal decor with a difference, look no further. Bed Bath & Beyond has launched their newest own brand that’s sure to spread some festive cheer throughout the holiday season.

From the name alone—H for Happy—you can guess how joyful the new and exclusive brand is, which is solely dedicated to seasonal goods that will transform your space for those extra special occasions.

Available online at and in Bed Bath & Beyond stores, H for Happy features holiday decor and home accessories for every room in the house. From peppermint swirl throw pillows that will add a festive touch to your couch to outdoor decor that will welcome guests with style, you’re bound to find something that’ll suit your aesthetic.

“H for Happy brings a whimsical and exciting energy to the holidays with pieces that can effortlessly transform any space into a celebratory space,” said Neil Lick, SVP of Owned Brands at Bed Bath & Beyond, in a press release announcing the launch. “For anyone who wants to create a festive environment, H for Happy is an uplifting and inspiring solution for year-round memory-making.”

For the kitchen and dining room, there are winter-themed placemats, table runners, hand towels, and drying mats. The baker in your life will also enjoy seasonal baking solutions, including cookie cutters and various extravagant gingerbread houses (and villages!). Bathroom products include a “Fa La La” bath rug and a shower curtain adorned with a cute gnome print, and the peppermint throw pillow and Hanukkah candles are a great addition to the living room.

Prices range from around $5 to $150, and the H for Happy brand will be refreshed seasonally, so be sure to expect some spring and summer pieces coming your way!

Like the look of the new seasonal products? Bed Bath & Beyond is offering free same day delivery for orders over $39, now through 30 Nov.