Creative Directors Share a Brooklyn Rental with a Gorgeous Green Kitchen, Natural Light, and Open Layout

Creative Directors Share a Brooklyn Rental with a Gorgeous Green Kitchen, Natural Light, and Open Layout

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Name: Mark Goldwell and Chelsea Goldwell; baby, Goodwyn (Goodie) Goldwell; and pit mix, Joanie
Location: Bedford-Stuyvesant — Brooklyn, New York City
Size: 1,400 square feet
Years lived in: 1 year, renting

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We live in Bed-Stuy, in a three-story brownstone, with Goodwyn, our 4-month-old baby, and our dog, Joanie. We are creative directors/designers by trade (branding, digital, interiors). We founded Zero Studios, an NYC, LA, Milwaukee, and Portugal-based branding agency. We’re a mid-sized design firm with a staff of 40 people across the globe. We work a lot in the DTC (direct to consumer) and CPG (consumer packaged goods) spaces, having designed many new better-for-you brands like Poppi, Not Pot, Goodles, Hippeas, ByHeart, Guayaki, and many more. 

What first caught our attention about this home was the modern green kitchen, natural light, and open layout. We love hosting, and this space felt like a nice canvas to start from, with a warm, bright atmosphere to welcome our guests in. We love the openness and the multipurpose functionality. Our living area serves as a play space for our baby, a family movie room, a listening zone for records, and a place to enjoy meals with one another.   

Apartment Therapy Survey

Our style: The spaces we stay and the clothes we wear are things we love using as vehicles of self-expression. We refer to our creative spirit as “Punk Peace.” It’s the harmony of critical thinking and punk attitude with an open-minded, humble, and empathetic counterpoint. 

Favorite element: We love the open concept. The large open room makes things feel spacious, while the individual vignettes carve unique spaces for a variety of different occasions. 

The kitchen cabinetry is really special as well. The green provided a pop of color for us to play off of and the wood grain does such a nice job of simplifying the lines and hiding things like the refrigerator.

Biggest challenge: The biggest challenge is not owning the space. We had to find ways to make the space feel like it was ours by filling it with things we love. 

Finally, what’s your absolute best home secret or decorating advice? Invest in forever pieces, and don’t be afraid of color. Furniture and art can be expensive! But buying quality pieces will retain value and stick with you forever. Buy yourself flowers regularly. It’s amazing what a little arrangement here and there can do for your daily happiness. And you can never have too many books!   

Resources

ENTRY

LIVING ROOM

  • Leather Sofa – CB2
  • Projector – BenQ
  • Ackley Coffee Table – BenQ
  • Rug – Cold Picnic
  • Story Bookshelf  – DWR
  • Circular Mirror – Wayfair
  • Drum Pouf, Cocktail – DWR
  • Blanket – Pendleton

DINING ROOM

  • Rug – Novogratz
  • Triangle Leg Table – Hay
  • Haller Credenza, Yellow – USM
  • Vintage McIntosh MA 6100 Pre-Amp Amplifier
  • Orange Metal Stacking Chairs
  • Eames Upholstered Molded Plastic Arm Chair – DWR
  • Audio Technica AT-LP120
  • Blue Marble Turntable Bases – Space Available
  • Bookshelf Speakers – Martin Logan
  • Matin Wall Sconce – Hay
  • Shelving Unit, White – Hay
  • Steps Planters – DWR
  • Art – RoGallery
  • Flower Pot Portable Lamp – Verner Panton
  • Recycled Color Crates – Hay
  • Incense Box – Concrete Cat

KITCHEN

BEDROOM

  • Vintage Color-block Quilt
  • Cloud Comforter – Buffy
  • Wiggle Pillow – Buffy
  • Bedframe – West Elm
  • Rolling Bedside Tables – Container Store
  • Bedside Lamps – Amazon
  • Shelving Unit – Hay
  • Large Art – Andy Warhol 
  • Small Art 1 – Amy Soczka 
  • Small Art 2 – Vintage 
  • Small Art 3 – Mike Perry 

BATHROOM

  • Shower Curtain – Dusen Dusen
  • Women’s Shoes Shined Art – Vintage
  • Colorful Pom-pom Necklace – Mexico City Art Vendor
  • Paper Flowers – Chelsea Goldwell

NURSERY

Thanks, Mark and Chelsea!

This tour’s responses and photos were edited for length/size and clarity.
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