7 Kinds of Flowers Homebuyers Love Seeing in Front Yards

published Jun 3, 2023
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A village cottage scene in the hamlet of Siasconset, Nantucket Island, MA
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If you’re selling your home during warm-weather months, your curb appeal needs to be top notch — and that goes beyond the evergreen trees and shrubs that reside there all year long. Whether you have cascades of vibrant pink climbing roses, sun-loving lavender, or pillowy tufts of bright blue hydrangeas, it’s the flowers that make your home stand out in spring and summer.

While almost any flower will add a pop of color, there are a few iconic varieties that buyers absolutely love to see. Here’s what real estate agents had to say about the classic flowers and colors that attract buyers to homes like bees to pollen, year after year.

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Hydrangeas begin blooming around June and can keep blooming through the first frost. More importantly, those abundant white, pink, blue, purple, and green blooms are an iconic sign of summer. Because they come back every year, homebuyers who know and love hydrangeas will appreciate that they’re inheriting a garden that’s ready for them. “Bigleaf hydrangeas are a favorite, offering large and showy flower heads in shades of blue, pink, or white,” says Boyd Rudy of Keller Williams Realty Living in Michigan.

Hydrangeas grow as perennials in USDA plant hardiness zones 3 to 7. 

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“Azaleas are vibrant flowering shrubs that are popular in the northeast and southeast for their beautiful spring blooms in various colors, including pink, purple, and white,” Rudy says. While some only bloom for a short few weeks in spring, other varieties will bloom three times throughout the year, putting on a show in spring, summer, and fall. You can buy azaleas before they bloom and put a few in the ground just before blooming starts, so they’re ready for the height of open-house season.

Azaleas are hardy in USDA plant hardiness zones 6-9.

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“When you want to wow buyers with curb appeal, you can’t go wrong with lavender. You’ll get bright, yet subtle, blooms that blend well with many colors and landscapes,” says Odest Riley Jr., CEO of WLM Realty in Inglewood, California. With lavender, you’ll get an evergreen plant that produces purple blooms with the most relaxing scent (almost like walking through a spa). They also tolerate sun and drought well, making them a low-maintenance pick if you’re no longer living at the house you’re trying to sell.

Lavender is hardy in USDA plant hardiness zones 5 to 9. 

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In areas where you don’t have a massive yard to work with, using seasonal potted flowers adds curb appeal and color without ever breaking ground.

Nicole Beauchamp, a senior global real estate advisor and licensed associate real estate Broker at Engel & Völkers in New York City, says, “I was actually just thinking about this this morning as I was walking home from Central Park. Seasonal colors for mums make an impact and are easy to take care of.” They keep blooming throughout the fall season, giving your open house a leg up during months where other homes may not have flowers out front. 

Chrysanthemums are winter hardy in USDA plant hardiness zones 5 to 9.

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Roses aren’t known for being low-maintenance. From Japanese beetles to powdery mildew, they can face a barrage of enemies. But if you give them a sunny spot and regular fertilizer, the flowers can bloom all summer long, giving you a continuous show in shades of red, pink, orange, and yellow. Imagine those light pink petals outside of a white house with black shutters — is there anything more timeless?

Roses do best in USDA plant hardiness zones 5 to 8.

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Crape Myrtle

“These small trees produce vibrant, long-lasting flowers in shades of pink, red, purple, or white during the summer,” Rudy says. Crape myrtles are a sun-loving favorite in the South, where their tissue paper-like blooms set a classic summer scene. Just one tree in a front yard can add a colorful pop, while a few placed along a driveway greet potential buyers with a vision of vibrant color. 

Crape Myrtles are hardy in USDA plant hardiness zones 7 to 10.

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Low-maintenance caladiums aren’t necessarily the brightest blooming flowers, but they have stunning color throughout the warm-weather seasons and help add a backdrop to more shorter-lived plantings. “Homebuyers love these versatile flowers for their large, vibrant blooms,” says Jonathan Ayala of Hudson Condos in upstate New York. “Caladiums thrive in the shade. You can plant them in large groups for an eye-catching visual effect.”

While Caladiums are outdoor hardy in USDA plant hardiness zones 9 to 10, they are grown as annuals in zones 3 to 8.