J.Crew Collabs with Liberty London for Its First-Ever Home Collection
This spring, if you’re looking to add floral touches to your home, the best place to go to might not be the gardening store, but rather, J.Crew.
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The NYC-based retailer known for preppy clothing has collaborated with U.K. print house Liberty to produce their first-ever home collection. The limited-edition collection features sleep masks, bed and crib sheets, napkin sets, placemats, table cloths, and even playing cards, all popping with floral patterns that will introduce spring fever into any space.
“The beauty of this collection is that it can live beyond your home,” says said Olympia Gayot, head of women’s design at J.Crew. “Bring the table pieces to your outdoor tablescape, or let it inspire the flower arrangement and use the bedding as a spring refresh.”
There are four floral designs available. Meadow Song blooms with poppies and daisies, and was inspired by an artwork from Liberty’s acrhives. Georgia Duke features a dazzling paisley-like pattern, while Garden of Life includes an assortment of pink and yellow flowers. For those who want something calmer, Club Nouveau’s motif has plants in soothing shades of blue, purple, and pink.
While this is J.Crew’s first home collection, this isn’t the first time they’ve partnered with Liberty, as the two brands have been collaborating now for a decade. And with Liberty having more than 45,000 designs in their print archive (dating back to the 1800s!), expect more eye-catching products in the pipeline.
“J.Crew and Liberty work closely on our seasonal prints within clothing items, so we were excited to extend that partnership into home pieces,” adds Gayot. “Liberty’s prints are the essence of all that they do and are so inspiring themselves, we wanted to bring this to life with the collection.”
You can check out the entire J.Crew x Liberty collection here.