halloween

Yes, Sonic Sells Dog Halloween Costumes Now

published Oct 16, 2022
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A dog wearing a hot dog costume walks beside a person holding two drinks at a fast-food location.
Credit: Sonic

Who doesn’t love a good novelty dog Halloween costume? There’s no joy quite like briefly subjecting your beloved four-legged friend to a photoshoot in their ridiculous get-up every October, and now even SONIC Drive-In has gotten in on the trend.

The brand recently launched a limited-edition collection of SONIC-inspired dog merch, including two very on-brand Halloween costumes. Now you can dress your pup up in a SONIC hot dog costume ($38.50, available in medium and large sizes) or a SONIC Cherry Limeade costume, complete with a hat with a cherry on top ($38.50, available in small and large sizes).

And if your dog is enraged at being dressed up like a walking SONIC order (rude!), you can always placate them with one of the collection’s SONIC-themed dog toys ($16.50), which look like Cherry Limeade, corn dogs, and tots.

If that’s not enough SONIC-themed dog merch for you, fear not! You can also score a “dog person” hat emblazoned with various SONIC hot dogs ($15), and — if you’re feeling really indulgent — a limited-edition doghouse modeled after a real-life SONIC drive-in ($500).

Meanwhile, SONIC has also introduced some sweet benefits for dogs. During the month of October, you can order a free Wag Cup for your pup anytime you make a purchase in the SONIC app.

“Guests have been bringing furry friends along on their drive-in visits for decades,” Kim Lewis, Vice President of Integrated Marketing at SONIC, said in a release. “The new Wag Shop lets fans show off their love for SONIC and their pets, and trips to SONIC are even sweeter when you can reward your pups with a special Wag Cup treat.”

The best part? For each purchase, 100% of the proceeds will go towards donating learning resources and school supplies to local public schools that SONIC Drive-In serves.

SONIC Wag Shop products are available at SonicSwagShop.com while supplies last.

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