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Fans Have Spotted Starbucks’ New Pride Collection in Stores Already

Arielle Tschinkel
Arielle Tschinkel
Arielle Tschinkel is a freelance pop culture and lifestyle writer whose work has appeared on Shape.com, WomansWorld.com, FirstforWomen.com, Insider, HelloGiggles, and more. She loves all things Disney and is making her way to every park around the world, and is a die-hard Britney Spears fan for life. She's also obsessed with her Bernedoodle, Bruce Wayne.
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updated May 11, 2020
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Credit: A. Aleksandravicius

Pride Month celebrations might look a little different this year due to social distancing measures, but Starbucks is still celebrating the LGBTQ community by serving up rainbow-colored cups for coffee lovers to enjoy at home in quarantine.

Ahead of the annual Pride celebrations in June, eagle-eyed fans have spotted Starbucks’ Pride-themed merchandise in stores, and the vibrant cups are sure to put a smile on the faces of java lovers everywhere. Fans in the Starbucks Reddit thread began speculating that the collection will be rolling out widely sometime this month, with some lucky shoppers already showing off their purchases on Instagram.

First up, there’s a gorgeous rainbow studded tumbler for iced drinks, which has so far been spotted at stores in Tennessee, Texas, and Iowa. It features a gorgeous rainbow ombre with studded overlay and a studded swivel straw, and it’s truly an Instagram dream.

There are also these rainbow-themed color-changing cups, which are reusable and are meant for cold drinks. They seem to come with coordinating rainbow-colored straws.

Cold brew aficionados will love this smaller tumbler, too, a frosted reusable version of the classic iced Starbucks cup with white confetti, a purple lid, and a rainbow striped straw.

Hot beverage lovers, fear not—there’s a white travel mug which features a rainbow stripe towards the center of the cup to keep your go-to morning drink piping hot.

Fans have also spotted Pride merch which features a fun twist on the beloved Starbucks mermaid logo, including a ceramic mug, colorful tumbler, and coordinating tote bag.

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Credit: Courtesy of Starbucks
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A representative for Starbucks has confirmed the Pride collection will be available at select company-operated and licensed locations in the US and Canada, and that the company will be donating a combined $100,000 to the Human Rights Campaign and the National Center for Transgender Equality to aid in their support for vulnerable members of the LGTBQ+ community during this uncertain time.

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