Tell People How You Really Feel With This “Keep Off” Rug

Written by

Ana Luisa Suarez
Ana Luisa Suarez
Writer, editor, passionate cat and dog collector."Did I just spend $300 in Target without blinking?" – Phrase most likely to be quoted on my tombstone
published Apr 28, 2019
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Have you ever wanted to tell people how you’re feeling before you even see them? We’ve all had those days. The ones where you’d much rather communicate with a series of eye rolls and grunts than by speaking actual words. They tend to always happen before coffee has been dispensed.

Well, if you like to make your feelings very clear, but also love designer things, you’re in luck. Thanks to Hypebeast, we now have more details on the Virgil Abloh x IKEA collection. At least one item from the collection will debut at the retailer on May 10. You can look for the “Keep Off” rug in just under two weeks! The rug looks like your standard Persian carpet, in a beautiful black and white design. The giant words KEEP OFF are written in big white letters right in the middle of the rug.

Virgil Abloh is an American fashion designer and the CEO of Off-White. People have been anxiously looking forward to his collaboration with IKEA, as part of the company’s next Art Event line. One item that is getting everyone’s attention is the “Keep Off” rug and it is not a cheap item. The rug will set you back $500. Some things at IKEA are a little more expensive!

When speaking about his thought process behind the collection, Virgil said:

“I wanted an ironic take on the traditional attitude to furnishing, where the living room is just a showroom, not somewhere you sit. The parental ‘don’t ruin the furniture’ kind of thing I think has really impacted how younger people think of furniture.”

You can already order this rug in-person if you live near the IKEA Planning Studio in Manhattan’s Upper East Side. If not, you’ll have to wait until it officially launches on May 10. Or, you could be like some people who are willing to shell out $5,000 on eBay for one of these rugs.