These Spa-Quality Bath Towels Have Over 1,200 5-Star Amazon Reviews — and Won’t Break the Bank

updated May 14, 2021
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Credit: Amazon

I never used to consider myself a person who was particular about towels. When I stocked up on supplies for my college dorm room, 18-year-old me simply plucked two budget-friendly blue towels off the shelf at Target and called it a day. I ended up using them for much longer than anticipated: They followed me from the dorms to my sorority house to my first apartment, and surprisingly, they held up to the challenge. (Though now that I know better, I recommend replacing your towels every year or two for sanitary reasons!) 

My experience speaks to the fact that you don’t have to spend a fortune on bathroom towels, but no matter your budget, you should be more aware than I was about what you’re looking for. Investing in quality towels can make a noticeable difference in their look and feel, as well as in your post-shower experience. (Hint: Our buying guide has lots of helpful tips about what to consider before purchasing!) If wrapping yourself up in a fluffy towel after an invigorating shower or relaxing bath is one of life’s true pleasures, then why sacrifice? 

Those with luxury spa tastes and a home bathtub budget should definitely consider this set of Hammam Linen bath towels. Not only are they affordable but they’re also currently the number one best-selling bath towel on Amazon. They’re made of 100 percent Turkish cotton, making them lightweight but absorbent and durable. And at 600 GSM (grams per square meter, which refers to density), these towels are on the fluffier side of average, so the cozy factor is definitely there. 

Don’t just take my word for it, though: These towels have over 1,200 five-star reviews on Amazon. Happy customers noted how soft, absorbent, and high-quality they are. One such reviewer wrote: “[My wife] usually shops at a big box store and brings home designer brand towels. This was kind of an experiment to see if I could find towels of similar quality and save a few dollars. WOW they are great! They are very soft, absorbent and do everything our designer towels do.”  

Though Hammam Linen only offers a few colors of these towels, they’re vivid and won’t fade over time (many reviewers say they even get fluffier with each wash). One customer described them as the missing puzzle piece in her search for just the right shade of ocean blue towels. “It is as if they made the color just for us. I was impressed that the bath sheet kept its plushness and size after washing. The color has remained vibrant and just as gorgeous.” 

A set of four towels costs $39.99 (just under $10 each), which makes it easy to outfit your entire bathroom in one fell swoop. And if you’re reluctant to order towels without getting to touch them first, maybe this satisfied reviewer can convince you: “I took a gamble and it really paid off. True to the image in color and design, they’re lightweight, but still nice quality…and dries really really fast! Less drying time…less energy…saves me money in the long run.”

Buy: Hammam Linen 4-Piece Bath Towel Set, $39.99