The Target x LEGO Collection Is Finally Here!
The wait is finally over! Target and LEGO‘s much-anticipated collection is here, and you can now shop the hundreds of items both in stores and online at target.com.
First announced back in October, LEGO Collection x Target is a curated collection of homeware and lifestyle products that go well beyond the brick. The playful range includes almost 300 items including homeware, pet products, toys, and apparel, and features bold and bright colors that are in line with Target and the LEGO Group’s signature palette—think plenty of red and yellow tones in addition to blues, pinks, purples, and greens. With so many bright and joyful items, it’s a great range to gift across the holiday season.
“Our guests love LEGO brick sets. In fact, Target is one of the leading destinations for families when shopping for the brand,” said Jill Sando, executive vice president and chief merchandising officer at Target, in a press release first announcing the collection. “As we approached the holiday season, we saw an opportunity to come together with one of our long-standing partners to create something truly special for our guests during a time of year when differentiation and value are paramount.”
Items range between $1.50 and $150, and most items fall below the $30 mark. With so much on offer across a wide range of categories, there’s sure to be a gift for each person—or furry friend—on your holiday shopping list. Below, just a small selection of some of the standout items from the collection. Like what you see? Snap up your favorite pieces before they go, because this range is sure to be a sellout situation.
The limited-edition collection is also available via Target’s contactless same-day pickup options, including Drive Up and Order Pickup.
View the full LEGO Collection x Target range on target.com now.